Small Business Needs The Winning Inch

It is always a difficult decision to reinvent something that is already working. But saying good bye to the old "Services Web Design" is almost here.

The new business is called WinningInch and it embraces everything that Services Web Design did for its clients but now uses a more complete business development approach and embraces much more than just website creation.

The global economy is suffering in the hands of expensive so called "experts", and the recovery will come from the grass roots of thousands of small businesses that will emerge to service their own local communities.

Many of these new businesses will be set up by people, experts in their own field, that have lost jobs as a result of the economic downturn, and most of these new companies will need other experts to effectively get their businesses off the ground.

Successful businesses will have the skills to create and offer goods and services. But finding customers in order to thrive as a new business is a completely different matter. The small business person will need to think very clearly about exactly who the customer is, and why, when and how they are likely to buy, as well as why they would or should buy from you and not your competitor.

The answers to these fundamental questions can be used to develop visual brand and develop the marketing and sales tools necessary to raise awareness and generate revenue. We will explore all of this in more depth over the coming weeks and months so let me know what you think are the pertinent issues facing small businesses